When the lights went out at the start of the second half of the Super Bowl on Sunday night, Twitter went nuts with jokes and impromptu marketing campaigns.
Movie studios tend to pull out the big guns around Super Bowl season, and Marvel hopes to go very big with an explosive new trailer for Iron Man 3. Want a sneak peek?
In the span of the past three years, AMC's The Walking Dead went from a long-shot series to one of the biggest hits on television. To capitalize on the buzz, the network has dropped millions to buy a Super Bowl ad this year. Want a peek at the most expensive 30 seconds of Walking Dead ever?
Every year, the Super Bowl is a forum for competition of the finest caliber. Teams of very talented individuals vying for your affection, hoping that you'll buy whatever it is they're selling. Yes, we're talking about the ads, those million-dollar blips that can be either brilliant or baffling. And here are the ones designed to tickle our Nerd Cortex.
The cuteness of that "Imperial March" barkestra teaser has given way to the full, pooch-centric ad that Volkswagen is airing during the Super Bowl. Question is, does it live up to last year's adorable mini-Vader spot?
Remember how L'il Darth Vader starred in a Super Bowl commercial for Volkswagen that turned out to be the best ad of the night? Now Greenpeace has released its own version of that spot, and this time it's not being used to sell Volkswagens, but instead to paint the car company as having gone over to the Dark Side.
This year's Super Bowl commercials will take on a distinctly sci-fi theme. We feel that this is a pleasant departure from the usual theme (animals selling beverages.) Transformers 3 and Cowboys and Aliens both plan to debut high-budget spots. Volkswagen and Kia will unveil sci-fi throwback ads involving Darth Vader and a DeLorean. Maybe Vader will travel back in time. (Hint: Seal that vent in the Death Star.)
We loved the Transformers: Dark of the Moon Super Bowl ad, and know that there'll be plenty of awesome movie trailers coming this Sunday, but we just saw a Star Wars-themed spot that'll be hard to beat.