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Nielsens

The truth about TV ratings, online viewing and sci-fi shows
Dec 14, 2012

Craig is the GM and Senior Vice President of Syfy Digital. He'll be guest blogging about the business of sci-fi TV on Blastr and he also regularly talks to fans about Syfy and the TV industry on Twitter using @Syfy. When sci-fi TV shows get canceled (on any network), many fans talk about how the ratings system is broken and doesn't count sci-fi viewers correctly. After all, sci-fi fans are tech savvy and don't watch live TV shows on TV ... they DVR them, they buy them on iTunes and they illegally download them from BitTorrent. If the archaic Nielsen system only took these viewers into account, many sci-fi TV shows would have massive ratings and last many more seasons.