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Japanese beverage maker preparing to land an advertisement on the moon in 2015
May 15, 2014

In case you were wondering when privatized spaceflight would see the first commercialization of the moon, we can now answer that question — it’s coming in 2015. Sigh.

Darth Vader ad kid, facing heart surgery, finds hope in the Force
Dec 17, 2012

You remember that Volkswagen ad from a few years back, with the adorable kid in the Darth Vader costume running around his house trying to use the Force on stuff? It seems that life has dealt him a pretty rough hand, but he's handling it with a strength that'd make any Jedi proud.

Wild Prometheus PR stunt turns Paris metro into alien-ridden world
Dec 17, 2012

We've seen some pretty outrageous public-relations stunts before—sometimes they work, sometimes they suck out loud—but this Prometheus installation that 20th Century Fox set up in a Parisian metro station is rather ingenious. And creepy.