V's audience solid but not blockbuster

Weeks of heavy promotion—which culminated in a maddening countdown clock during Lost—resulted in solid but not blockbuster ratings for the return of ABC's V.

According to The Hollywood Reporter's Live Feed blog, the sci-fi drama drew 7.3 million viewers with a 2.9 preliminary rating among adults 18-49, down slightly from its last new episode last year:

"V" slipped 6% during its four-month hiatus, a pretty mild downtick, though the network likely hoped that the show would receive a bump given its marketing efforts to renew fan interest in the show. "Lost" (10.1 million, 4.0) held steady.

Stay tuned this week for the return of ABC's other sci-fi drama, FlashForward, on Thursday at 8 p.m. ET/PT.

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